Shows Meeting the Criteria from the Past Two
Seasons Include Fleabag, The Marvelous Mrs. Maisel, GLOW, The Act
and The Walking Dead
ReFrame and IMDbPro Extend Collaboration to
Recognize Standout Gender-balanced Film and TV Projects Through
2022
ReFrame™ (ReFrameProject.org), a coalition of industry
professionals and partner companies founded by Women In Film and
Sundance Institute—whose mission is to increase the number of women
of all backgrounds working in film, TV and media—and IMDbPro
(imdbpro.com)—the essential resource for entertainment industry
professionals—announced today the TV and streaming shows from the
past two years that have earned the ReFrame Stamp based on
an extensive analysis of IMDbPro data on the 100 most popular
scripted shows. An additional ReFrame analysis of the top 100
scripted shows in each of the past two years shows no increase in
the number of gender-balanced TV and streaming series released each
year, from 22 shows in 2017-2018 to 21 in 2018-2019 (see full lists
below). Shows that have earned this year’s ReFrame Stamp include
“Fleabag,” “Grey’s Anatomy,” “The Handmaid’s
Tale,” “The Marvelous Mrs. Maisel,” and “When They
See Us.” ReFrame and IMDbPro also announced today a three-year
renewal of their successful relationship, which began in 2018 and
relies on the authoritative data and professional resources of
IMDbPro to recognize standout, gender-balanced film and TV
projects.
Here are the ReFrame Stamp for TV recipients from the past two
seasons:
ReFrame Stamp for TV Recipients
(2018-2019) ReFrame Stamp for
TV Recipients (2017-2018) "9-1-1" / Fox: Season 2 “The
Americans” / FX: Season 5 "
American Horror Story" / FX:
Season 8 “American Horror Story” / FX: Season 7 “Bojack Horseman” /
Netflix: Season 5 "For the People" / ABC: Season 1 "Fleabag" /
Amazon: Season 2 "GLOW" / Netflix: Season 1 “
GLOW” /
Netflix: Season 2 "Grey's Anatomy" / ABC: Season 14 "
Grey's
Anatomy" / ABC: Season 15 "How to Get Away with Murder" / ABC:
Season 4 "
How To Get Away With Murder" / ABC: Season 5
“Humans” / AMC: Season 3 “
Jane The Virgin” / The CW: Season
5 “iZombie” / The CW: Season 4 "
Killing Eve" / BBC: Season 2
"Jane the Virgin" / The CW: Season 4 "
Orange is the New
Black" / Netflix: Season 6 "Jessica Jones" / Netflix: Season 2
"Pose" / FX: Season 1 "Killing Eve" / BBC America: Season 1 "Power"
/ STARZ: Season 5 "Madam Secretary" / CBS: Season 4 “Star Trek:
Discovery” / CBS: Season 2 “Once Upon a Time” / ABC: Season 7
"
Supergirl" / CBS: Season 4 "Orange Is the New Black" /
Netflix: Season 5 "The 100" / The CW: Season 6 “Picnic At Hanging
Rock” / Showcase: Season 1 "The Act" / Hulu: Season 1 “Pretty
Little Liars” / Freeform: Season 7 "
The Handmaid's Tale" /
Hulu: Season 3 "Scandal" / ABC: Season 7 "The Marvelous Mrs.
Maisel" / Amazon: Season 2 "Station 19" / ABC: Season 1 "The
Walking Dead" / AMC: Season 9 "Supergirl" / The CW: Season 3 "When
They See Us" / Netflix: Limited Series "The Handmaid's Tale" /
Hulu: Season 2 "Workin' Moms" / CBC: Season 3 “The Middle” / ABC:
Season 9 **Shows in bold also received the Stamp for 2017-2018**
“The 100” / The CW: Season 5
The ReFrame analysis and Stamp determinations are based on
IMDbPro data showing the top 100 most popular scripted TV and
streaming shows in each of the past two years (per the Emmys
calendar for each year). These lists are based on IMDbPro data on
the actual page views of more than 200 million monthly visitors to
IMDb worldwide, factoring the removal of sports, news, non-fiction
and reality programs. Previous ReFrame Stamp for Television
research for 2017-2018 was based on an open submission call. Of the
364 scripted television programs that were submitted for
consideration, 62 qualified for the ReFrame Stamp. ReFrame, working
with IMDbPro, has since refined its process to create a baseline
and closed data set on which to more accurately compare yearly
results. This process is similar to ReFrame’s ongoing research on
the top 100 box office-grossing feature films of each year, based
on IMDbPro box office data. ReFrame continues to welcome
submissions from series and films not included in the top 100 of
each year, with these Stamp recipients featured on IMDb and the
ReFrame website.
“Working with IMDbPro’s industry-leading data, we are able to
measure content that meets or exceeds stamp criteria in support of
diverse, impactful stories from artists around the world,” said
ReFrame Co-founders Keri Putnam and Cathy Schulman.
“We are thrilled to renew our partnership with IMDbPro through 2022
to celebrate gender-balanced films and television shows with the
ReFrame Stamp.”
“We are excited to extend our work with the ReFrame team and
continue using IMDbPro’s authoritative data to measure progress
toward a more gender-representative industry,” said Matt
Kumin, Head of IMDbPro. “The multi-year renewal of our
relationship builds on the successful first year of our
collaboration and ensures we can continue tracking additional
ReFrame Stamp recipients in years to come, which both creates and
celebrates meaningful change in the industry.”
The ReFrame Stamp serves as a mark of distinction for film and
television projects that have demonstrated success in
gender-balanced hiring based on criteria developed by ReFrame in
consultation with ReFrame Ambassadors, producers and other industry
experts. Stamps are awarded to productions that hire
female-identifying people in four out of eight critical areas of
their production, including: writer, director, showrunner,
producer, lead, season regulars, department heads and crew.
Additional points are awarded to content that has women of color in
key positions. The criteria are iterative and will change over time
as the industry evolves. The ReFrame Stamp appears on film and
television end credits, marketing and publicity materials, and film
websites and is featured on IMDb at IMDb.com/ReFrame. For more
information or to apply for the ReFrame Stamp, please visit
ReFrameProject.org/stamp.
About ReFrame
Founded and led by Women In Film and Sundance Institute, ReFrame
is an initiative that employs a unique strategy, a peer-to-peer
approach, in which ReFrame Ambassadors engage with senior industry
decision-makers at over 50 Partner Companies to implement ReFrame
programs. The initiative’s goals are to provide research, support,
and a practical framework that can be used by Partner companies to
mitigate bias during the creative decision-making and hiring
process, celebrate successes, and measure progress toward a more
gender-representative industry on all levels. For more information
download the ReFrame Culture Change Handbook or visit
ReFrameProject.org.
ReFrame is made possible by support from The David and Lura
Lovell Foundation; The Harnisch Foundation; Hulu; IMDbPro; Mercer;
the Women at Sundance Leadership Council: Ruth Ann Harnisch, Katy
Drake Bettner, Barbara Bridges, Abigail Disney, Suzanne Lerner,
Cristina Ljungberg, Ann Lovell, Pat Mitchell, Susan Bay Nimoy,
Patty Quillin, Brenda Robinson, Kimberly Steward, Lynda Weinman,
Jenifer Westphal, and Jacki Zehner; Delta Air Lines; Pritzker
Pucker Family Foundation; and an anonymous donor.
About Sundance Institute
Founded in 1981 by Robert Redford, Sundance Institute is a
nonprofit organization that provides and preserves the space for
artists in film, theatre, and media to create and thrive. The
Institute's signature Labs, granting, and mentorship programs,
dedicated to developing new work, take place throughout the year in
the U.S. and internationally. Sundance Co//ab, a digital community
platform, brings artists together to learn from each other and
Sundance Advisors and connect in a creative space, developing and
sharing works in progress. The Sundance Film Festival and other
public programs connect audiences and artists to ignite new ideas,
discover original voices, and build a community dedicated to
independent storytelling. Sundance Institute has supported such
projects as The Farewell, Late Night, The Souvenir, The
Infiltrators, Sorry to Bother You, Eighth Grade, Won't You Be My
Neighbor?, Hereditary, RBG, Call Me By Your Name, Get Out, The Big
Sick, Top of the Lake, Winter's Bone, Dear White People, Little
Miss Sunshine, Beasts of the Southern Wild, Fruitvale Station,
State of the Union, Indecent, Spring Awakening, A Gentleman’s Guide
to Love and Murder and Fun Home. Join Sundance Institute on
Facebook, Instagram, Twitter and YouTube.
About Women In Film, Los Angeles
Women In Film, Los Angeles (WIF L.A.) advocates for and advances
the careers of women working in the screen industries—to achieve
parity and transform culture. Founded in 1973, Women In Film
supports all women working in film, television, and digital media
from emerging to advanced career. Our distinguished programs
include: mentoring, speaker and screening series, a production
training program, writing labs, film finishing funds, legal aid,
and an annual financing intensive. Women In Film advocates for
gender parity through research, education, and media campaigns.
Women In Film honors the achievements of women in Hollywood through
the Legacy Series, annual Emmy and Oscar parties, and our signature
event, the Women In Film Annual Gala. Membership is open to all
media professionals and more information can be found on our
website: wif.org. Follow Women In Film on Instagram, Twitter,
Facebook, and YouTube.
About IMDbPro
IMDbPro (http://www.imdbpro.com) is the essential resource for
entertainment industry professionals. This membership-based service
includes comprehensive information and tools that are designed to
help entertainment industry professionals achieve success
throughout all stages of their career. IMDbPro offers members the
following: detailed contact and representation information; tools
to manage and showcase their IMDb profile, including the ability to
select their primary images and the credits they are best “known
for”; exclusive STARmeter rankings that are determined by page
views on IMDb; the IMDbPro app for iPhone and Android; IMDbPro
Track, which empowers members using the app to receive personalized
entertainment industry news and notifications on the people and
film and TV projects they want to follow; and a convenient tool
that generates custom digital assets to promote their work on
social media and other platforms. Additional IMDbPro services
include Box Office Mojo (https://www.boxofficemojo.com/), the
leading online source of box-office data. IMDbPro is a division of
IMDb (https://www.imdb.com/), the #1 movie website in the world
with a combined web and mobile audience of more than 200 million
monthly visitors. Follow IMDbPro on Facebook
(https://www.facebook.com/imdbpro/), Instagram
(https://www.instagram.com/imdbpro/) and Twitter
(https://twitter.com/imdbpro).
About IMDb
IMDb is the world's most popular and authoritative source for
information on movies, TV shows, and celebrities. Products and
services to help fans decide what to watch and where to watch it
include: the IMDb website for desktop and mobile devices; apps for
iOS and Android; and IMDb X-Ray on Fire TV devices. IMDb also
offers a free streaming channel, IMDb TV, and produces IMDb
original video series. For entertainment industry professionals,
IMDb provides IMDbPro and Box Office Mojo. IMDb is an Amazon
company. For more information, visit https://www.imdb.com/press and
follow @IMDb.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20200114005706/en/
For Sundance Institute: Spencer Alcorn 310.360.1981
spencer_alcorn@sundance.org
For ReFrame: Catherine Olim 310.967.7242
catherine.olim@pmkbnc.com
For IMDbPro: Casey De La Rosa 310.573.0632 caserosa@imdb.com
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