LOS ANGELES, June 28, 2019 /PRNewswire/ -- M13, a
full-service venture firm with investments in companies such as
Lyft, Ring, Rothy's, Daily Harvest, Pinterest and others, today
announced a series of senior leadership hires to the growing firm,
as well as an Executive on Loan from P&G.
The new additions all have firsthand experience building,
scaling, managing, and developing companies. The growing team is
designed to fuel M13's "founders first" strategy by deepening the
firm's ability to connect with founders from concept through
launch. The expanding leadership team of world class talent allows
M13 to continue to build out three core areas, across its Venture
Engine, all in service to successful founder experiences and brand
outcomes.
M13's venture fund provides early-stage capital to teams
building bold companies across the consumer economy. The Propulsion
team provides strategic counsel, operational expertise and a
constellation of talent and resources to accelerate startup growth.
M13's Launchpad serves as an incubator for founding teams, products
and practices to successfully take ideas from inception to
launch. Working together across these three teams, M13's
expanded leadership will continue to equip founders with the right
people, platforms and partnerships to build high-velocity
businesses.
Following the addition of Karl
Alomar as Managing Partner earlier this year, M13
has continued to grow with the following industry-leading
executives joining the firm:
- Latif Peracha, General
Partner - Latif will manage the venture fund for M13 and be
primarily responsible for its portfolio investments. Latif was most
recently the Managing Director at Virgin Group and spent eight
years working closely with consumer-focused entrepreneur
Richard Branson, where he played an
active role in building and managing several Virgin companies
including Virgin Hotels, Virgin Pulse and Virgin Galactic. He also
managed the US venture strategy which included investments in Ring,
Slack, Capsule and Square.
- Matt Hoffman, Partner &
Head of Talent - Matt will be responsible for working with M13
portfolio companies to scale their teams and cultures, as part of
M13's Propulsion Team, He will also lead all internal People
Operations, recruiting and community-building efforts for both M13
and its Launchpad companies. Matt was previously VP, People at
DigitalOcean, where in four years he helped scale the organization
from under 100 employees to over 500 and win multiple awards and
recognition for its talent, innovative culture and progressive
People practices. Prior to that he spent three years as leading
People Operations at Return Path, which during his tenure was named
Fortune's #2 Best Place to Work in the US.
- Gautam Gupta, Partner -
Gautam joins the investment team and brings deep operating
expertise and founder empathy to the investment process. Gautam is
the Co-founder and former CEO of NatureBox, a direct-to-consumer
food company. As a personal investor Gautam's portfolio generated
over $1B in annual sales and included
BigCommerce, GoodData, Honest Company, Grammarly, Imperfect
Produce, The Pill Club, Heap Analytics, Split.io and Pilot, among
many others.
In addition, M13 announced that Mary Carmen (MC)
Gasco-Buisson will also be working with the firm as
Managing Director / Executive on Loan from P&G Ventures, a
startup studio that creates brands in new categories at The Procter
& Gamble Company (NYSE: PG).
MC will lead the collaboration between M13 and P&G
Ventures for Launchpad, M13's incubation studio that was launched
earlier this year. MC will help build a sustainable model for
Launchpad and P&G's partnership. She will also coach and mentor
the co-founders of the brands in the incubator and members of the
M13 team. MC has over 20 years of experience at P&G leading new
brand creation as well as operations, strategy, marketing, business
development and expansion for a wide range of global brands.
"We couldn't be more thrilled to have these stars join the M13
constellation," said Courtney Reum,
co-founder and Partner. "At a time when startups in various
industries are making a splash in our everyday lives, we want to
help them gain access to trajectory-changing resources they need.
To do that, we've hired the best and brightest operational minds to
find, invest in and help accelerate these wonderful companies," he
added.
About M13
M13 is a Venture Engine, a full-service venture firm
differentiated by the intersection of its Fund, Launchpad, and
Propulsion team, which all work together to provide a platform for
founding teams to create and develop high-growth businesses -
shortcutting the learning curve so they can scale better, faster.
M13 was founded by entrepreneurial brothers Courtney and Carter Reum, founders of F&B
company VEEV, which sold to multi-billion dollar strategic
acquirer, and named to Goldman Sachs' 100 Most Intriguing
Entrepreneurs. With over 80 direct investments in consumer and
consumer tech, M13's portfolio totals over $125B in enterprise value. M13 has invested in
companies including Lyft, Pinterest, Ring (acquired by Amazon in
2018), Rothy's, Daily Harvest, FabFitFun and more.
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SOURCE M13