By Colin Kellaher

 

Beiersdorf AG (BEI.XE) on Monday said it agreed to buy Bayer AG's (BAYN.XE) Coppertone sun-care business for $550 million.

Beiersdorf, the Hamburg, Germany, maker of Nivea skin cream, said the acquisition marks its entry into the U.S. sun-care market and strengthens its presence in North America.

Beiersdorf said the Coppertone business generated sales of about $213 million last year.

Bayer in November announced plans to cut 12,000 jobs and sell the Coppertone line, along with its animal-health business and Dr. Scholl's foot-care products. The Leverkusen, Germany, chemical-and-pharmaceutical company had acquired Coppertone as part of its $14.2 billion purchase of Merck & Co.'s (MRK) consumer-care business in 2014.

Beiersdorf said the supervisory boards of both companies have approved the transaction, which it expects to complete in the third quarter.

 

Write to Colin Kellaher at colin.kellaher@wsj.com

 

(END) Dow Jones Newswires

May 13, 2019 13:36 ET (17:36 GMT)

Copyright (c) 2019 Dow Jones & Company, Inc.
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