Unilever Acquires U.K. Snack Brand Graze
February 05 2019 - 2:05PM
Dow Jones News
By Stephen Nakrosis
Unilever NV (UN) on Tuesday said the company acquired the
holding company of U.K. healthy snacks brand graze.
Terms of the deal weren't disclosed.
Graze, which started as a snack box delivery service in 2008,
now has its products available in retail stores, via e-commerce and
direct to the consumer.
"Accelerating our presence in healthy foods and out of home this
is an excellent strategic fit for the Unilever Food and Refreshment
business, and a wonderful addition to our stable of purpose driven
brands. We look forward to working with the graze team to grow the
business, leveraging their tech and e-commerce expertise for our
wider portfolio, and offering more consumers the opportunity to
snack in a healthier way," said Nitin Paranjpe, president of
Unilever's Food and Refreshment business.
Write to Stephen Nakrosis at stephen.nakrosis@wsj.com
(END) Dow Jones Newswires
February 05, 2019 13:50 ET (18:50 GMT)
Copyright (c) 2019 Dow Jones & Company, Inc.
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