CEDAR RAPIDS, Iowa,
Jan. 15, 2019 /PRNewswire-PRWeb/
-- Converge, the digital agency for education, and
SimpsonScarborough, a higher education marketing firm, have
partnered to host the fourth semiannual Converge 2019: The Digital
Marketing Conference for Education conference next month in
Atlanta. The three-day event
brings together CMOs, deans, enrollment leaders, recruiters and
digital marketers who are advancing the state of higher education
marketing and enrollment.
Converge 2019 will be held February
19-21, 2019, at the Omni CNN Center Hotel in downtown
Atlanta. The conference starts on
Tuesday, February 19, with a Welcome
Keynote, Higher Education Marketing 2029: Predictions from Today's
Top CMOs, featuring panelists from the University of Virginia, Middlebury College and Southern Methodist University.
"Whether you're a digital marketing novice or expert, this
conference is essential for higher ed marketers," says Regina Moldovan, Associate Vice President of
Marketing & Communications at Southern
Methodist University. "I'm looking forward to sharing with
and learning from fellow marketing leaders committed to being the
best in market."
Converge 2019 Workshop passholders are invited to morning and
afternoon deep-dive sessions on February
19 focused on Digital Advertising, Data Analytics and
Research & Creative Strategy. An elite group of leading higher
education chief marketing officers will also convene for the
Converge 2019 CMO Summit & Dinner, an experience designed
exclusively for higher education leaders, hosted by
SimpsonScarborough and Converge.
The second and third days of the conference, February 20 and 21, include a comprehensive
lineup of today's leading higher education professionals and
digital marketers from brands like Emory
University Goizueta Business School,
Harvard University, Google, Georgia
Tech, Northwestern Engineering, Penn
State, Boston University,
TrackMaven, FIT and more. With a focus on innovation in education
and the latest mar-tech trends, Converge 2019 sessions spotlight
hot button issues such as The Role of Universities in a World Where
Students Never Graduate, Connecting with the Unreachables: The Next
Frontier of Education Marketing with Google and How the Future Gets
Written: Humanizing Data & Applying Artificial Intelligence to
EDU Marketing.
In addition to a best-in-class speaker portfolio and program,
industry-leading vendors from across the nation will be present in
the Converge 2019 Exhibit Area for the duration of the conference.
Platinum sponsors Blue Moon Consulting Group, IvyExec and Emsi have
contributed to the Converge 2019 CMO Experience, Converge 2019
Workshops and a Converge 2019 Tailgate at the College Football Hall
of Fame to create amazing professional development and networking
opportunities for attendees.
"This is our second year sponsoring the Converge conference and
we have always had a fantastic experience," says Alex Baranpuria,
Vice President of Business Development at IvyExec. "The program and
audience is the only of its kind when it comes to intentionally
digital-first content for our industry."
Converge 2019 conference passes are on-sale now and registration
prior to the event is encouraged. The room block for the conference
at the Omni CNN Center Hotell is available through January 18. Interested in learning more about the
event? Check out the full conference program for more information
or contact events(at)convergeconsulting(dot)org with questions.
About the Company
We CONNECT the next generation of learners with best-fit
institutions and programs using cutting-edge digital marketing
practices. We're DIGITAL NATIVES who are energized by data.
Lifelong learners who believe in the mission (and evolution) of
education. BOLD THINKERS who pioneer the New & Next in
education. And we're LASER-FOCUSED on ROI and helping you achieve
your goals. Visit the website for more information.
SOURCE Converge Consulting, LLC